Classic Car Shows Need a Way to Bridge the Gap
With everything going on in the world right now it’s pretty fair to say that classic car shows aren’t the number one most important topic. However, for many car enthusiasts out there, it can be a significant part of their weekend rituals that may be up-ended by the changing landscape. Given all the uncertainty of when large groups of people will be able to go out again, the next logical step is coming up with a new way to classic car show to bridge the gap.
If you look across the country right now its easy to see that pretty much every major classic car show in 2020 has been cancelled:
- Peterson Museum Cars & Coffee
- Radwood - 80’s themed classic car show
- Keels and Wheels - postponed until October
- Pebble Beach - the big one everyone’s heard of
And the list goes on - see cancelled Auto Shows here - but the question is what do we do about it. Other industries have moved quite precipitously online and done well in the new virtual environment. It seems only natural that classic car shows would do the same.
Virtual Classic Car Shows Abound
Apparently we're not the only ones that thinks that as there have been more than a few virtual events already. Check out this list here Auto Week Virtual Car Shows. Another popular event - Radwood - also already held a virtual car show on Instagram where contestants could post their cars to certain hashtags and then the sponsors would vote for the best. The turnout indicates that there may be a strong demand for this type of event in the future.
Platform for Classic Car Enthusiasts
While that seems to have worked ok, using Instagram as the platform for a classic car show leaves a lot to be desired. There’s a lot to be said for the value of interaction and social-club aspect of the classic car shows you know and love. That’s why Topmarq built a platform that’s specifically designed to host classic car show events in a way that preserves the social camaraderie that you might find at your local meet. With the ability to host an event with one class or 100, each virtual classic car show has its own lobby and show page that lets people engage and appreciate the cars together.*
The Future Is Mixed
Just like in many other industries, the virtualization happening now has a good chance of being a permanent fixture of the future. We just need to make sure it’s suited to the task. We all agree that classic car shows are so much better in person when you can see, hear, and appreciate them then and there. The great thing with virtual options is that they can compliment in-person events too by adding interactivity. A virtual event adds the ability for visitors to get more information about specific cars, vote for their favorites, or even just scope out what they want to look at next!
While I have full faith that car enthusiasts will find their way back to the classic car shows in droves, there are lots of fun and exciting ways that the virtual world can compliment and improve our favorite weekend pastime.
*if you host a car show that's been cancelled and would like to do a virtual event, contact firstname.lastname@example.org